SK8 de dedo

Vans ‘Finger Fracture’

Um ótimo exemplo de

1) mobile marketing
2) usabilidade em prática nas telas touch



"You choose a rider by selecting one of the shoe models, each of which is loaded with a different specialism such as airtime, speed and balance then control, steer and perform special tricks using different finger movements. Definitely the coolest mobile gaming idea so far, ‘Finger Fracture’ even uploads your scores to a worldwide ranking list- bring on the global battles!"

mais aqui

UPDATE: li no Update que postou há pouco sobre o assunto e achei legal colocar o oldskul da coisa. Muito show o videozinho estrelado pelo Fabio Costa.